ELIWILK FOR POTENTIAL 2 RESULTS
Paid Acquisition
& Content Partnership
Elijah Wilkerson
The Brief
You’ve spent the past year building a complete client‑acquisition system for the Purpose Leader Accelerator™—buyer magnet, bump, upsell, email sequences, and the GoHighLevel back end. Every piece is built or ready to build. What it needs is fuel.
Your strength is invention; the gap is execution. This partnership exists to do one thing: get a predictable, paid channel filling PLA—with just enough organic running that the ads land somewhere credible.
Overview of Need
- »Paid ads, live and managed — Meta/Facebook, where your people already are
- »The dormant funnel connected end‑to‑end in GoHighLevel
- »A weekly content calendar that runs on a system, not daily inspiration
- »Warm‑lead activation — convert the people one reach‑out away
- »A referral & quick‑win campaign to leverage existing buy‑in
- »Reporting tied to enrollments, not vanity metrics
What’s Included
One 90‑day engagement · two parts
Part One
The Engine Setup
One‑time build · delivered in first 30 days
- »Meta ads account & pixel setup, with 3 launch ad variations built
- »GoHighLevel funnel wired end‑to‑end (magnet → bump → upsell → email)
- »Offer‑linking map tailored to PLA’s ideal client
- »Warm‑lead outreach plan — the irons already in the fire
- »Loom walkthrough of the full system + kickoff strategy call
Part Two
The 90‑Day Engine
Done‑with‑you · runs across the full sprint
- »Ongoing Meta ads management — weekly optimization, kill losers, scale winners
- »Phased plan: Launch (1–30) → Optimize (31–60) → Scale (61–90)
- »Weekly content calendar, built & maintained on themed prompts
- »Referral & quick‑win campaign built and launched
- »Monthly KPI report: cost‑per‑lead and enrollments into PLA
- »Standing strategy touchpoint
Optional Add-Ons
- »Member community setup — Messenger / Facebook group chat for accountability and shared wins
- »Dedicated landing page build — a conversion‑optimized page purpose‑built for the PLA ad traffic
- »Higher creative volume — more ad variations and faster iteration cycles
- »Ongoing retainer past day 90 — to continue once the channel is proven
Investment
Ad spend separate · no hidden fees
Pay Monthly
$3,600 / mo
3 payments · July–September · $10,800 total
Pay In Full — Save $1,800
$9,000
One payment at signing
After agreeing on scope, a detailed Scope of Work will be created and approved by both parties.
Ad spend is billed separately and paid directly by the client. Open to an ongoing retainer once the paid channel is proven.
Ad spend is billed separately and paid directly by the client. Open to an ongoing retainer once the paid channel is proven.
Thank You.
Excited to help turn a year of building into live, predictable momentum for Purpose Leader Accelerator.